Recently, overweight/ obesity have
become a major concern in most first world countries. In order to keep fit, people pay for personal
fitness trainers and I can foresee a good development in this job industry. Personal fitness trainers are responsible to
motivate and instruct people to do body exercise and have a healthy way of
living. Then, people have to be disciplined
to stay in a perfect body shape and I can use behaviour analysis to increase and
decrease the frequency of her behaviour.
Positive
reinforcement can be applied to increase the desirable target behaviour:
working out in the gym. Positive
reinforcement is first suggested by Skinner (1938) as an important part of
operant conditioning, that a person will be likely to increase the behaviour
when he/she is positively reinforced (rewarded). Similarly, Vallerand (1987) found that
positive verbal reinforcement produces motivational effects on quality task
performance, which subjects showed significant improvement in accuracy and
reaction times when they were praised.
Accordingly, every time the subject goes to the gym, he/ she will be
verbally praised and will be rewarded a stamp immediately. If the subject got more than 20 stamps in a
month, he/ she will receive a nice present.
The verbal praise and stamp both work as positive reinforcers to
increase the frequency of going to the gym, and results will be monitored in a
daily basis.
On
the contrary, if the subject does not control his/ her diet and keeps
overeating, he/ she will be punished.
First, reprimanding will be used by making disapproval continent on the
target behaviour. The subject will be
condemned and teased for being fat. Matz
et al. (2002) indicated that adult teasing is one of the factors predicting
body image dissatisfaction (BID) among obese people seeking weight lost, that
others’ disapproval will affect the self-esteem of oneself. Second, when reprimanding does not work,
response cost will be used, that overeating will cost the subject to pay a
price for it. For instance, the subject
will be asked to do more push-ups than usual.
Rogers and Darnely (1997) found that response cost is effective in
reducing self harming behaviours in their case report. Yet, since punishment is aversive, it has to
be carefully applied to prevent undesirable emotional reactions caused.
References
Matz, P. E., Foster, G. D., Faith, M. S., &
Wadden, T. A. (2002). Correlates of body image dissatisfaction among overweight
women seeking weight loss. Journal
of Consulting and Clinical Psychology, 70,
1040-1044.
Rogers, P., & Darnley, S. (1997).
Self-monitoring, competing response and response cost in the treatment of
trichotillomania: A case report. Behavioural
and Cognitive Psychotherapy, 25,
281-290.
Skinner, B. F. (1938). The behavior of organisms. New York: Appleton-Century-Crofts.
Vallerand, R. J. (1987). On the motivational effects
of positive verbal reinforcement on performance: Toward an inverted-U
relationship. Motivation
and Emotion, 11, 367-378.
by Wing Shan Jennifer Chan
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